Uncover Profitable Insights with Customer Experience Framework
- Michael R Hoffman
- Jul 15
- 1 min read
In the competitive landscape of today’s business world, understanding and optimizing the customer experience is essential for success. Customer Worthy, a company specializing in maximizing customer value per interaction offers a powerful tool to help businesses achieve just that - the Customer Experience Matrix.

This proven framework allows companies to not only visualize how customers find and navigate their experience across a company, but also shows how to monetize, analyze, and optimize customer value across the entire customer experience. Customer Worthy offers a range of services, including books, training materials, workshops and customer-centric motivational sessions all aimed at helping businesses "Think Like a Customer! to realize optimal customer potential value.
The foundation of Customer Worthy was laid after assisting Fortune 500 companies in identifying customer revenue and cost savings opportunities through the Customer Experience Matrix. This tool served as a blueprint to re-engineer processes, measures, systems, and rewards focused on increasing measurable customer value for various stakeholders including CFOs, CEOs, Boards of Directors, marketing, advertising, CRM, and investors.




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